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      <image:title>Blog - live taping of the Design Nerds Anonymous podcast</image:title>
      <image:caption>While in the NeoCon area, we also checked out a live taping of the Design Nerds Anonymous podcast! Hosted by Amanda Schneider, LEED AP, MBA the episode "We Tested a Gen Z Advisory Model. Here’s What We Learned" brought the next generation directly to the table. It was incredible hearing Amanda and a phenomenal panel of guests, including Joseph Olivieri, Candon Murphy, and Caroline G. Murphy, discuss bridging generational gaps and actively reshaping workplace culture. The discussion sparked several important reflections for our team at Design Seedling: - The strength of asking questions. Acknowledging that you do not know everything is an asset, not a weakness. Asking questions shows an active commitment to continuous self-improvement. - Rethinking mentorship. True mentorship requires ongoing engagement. It must be more than just giving direction and running away, which is unfortunately a common pitfall in many modern workplace environments. - The reality for emerging talent. One striking insight shared by the panel was that for many younger designers, "nothing they have designed has come to fruition." Whether due to theoretical school projects or the frequency of job changes in the current market, many early-career professionals rarely get to see their designs through to final completion and tangible results. Understanding these structural shifts is essential as we evaluate how to best support and collaborate with the next generation of design professionals. We had actually already purchased Amanda’s new book, Work for What's Next, before the event. Hearing the panel unpack these concepts live has us absolutely ecstatic to dive into it. We can’t wait to make our way through it!</image:caption>
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      <image:title>Blog - Day 2 at NeoCon</image:title>
      <image:caption>We saw some incredible exhibits and innovations during Day 2 at NeoCon. Beyond the showroom floors, we also carved out time to focus on how the business of design is shifting. One of the highlight sessions we attended was Design at the Inflection Point: The Forces Shaping What Comes Next. Thank you to moderator Khoi Vo panelists Olivia Ribeiro, Dwayne Stephens, and Kate Pixler, NCIDQ, LEED Green Associate for the insightful discussion. A few key takeaways that stand out for our practice at Design Seedling: - Align on success from the start. Speaking the same language as the client ensures everyone is working toward the same desired outcome before any drawing begins. - Design is more than just design. True expertise requires looking past aesthetics to manage the economic, strategic, and practical factors that impact a project. - Know your audience. Different clients have different goals. Tailor every pitch and solution directly to the specific needs of those you are presenting to. - Prioritize transparent communication. Responsiveness is critical. It is always better to ask the right questions and defer to another expert when necessary rather than offering a vague answer. We are leaving Neo Con with fresh inspiration and practical strategies to better serve our clients.</image:caption>
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      <image:title>Blog - first day at NeoCon</image:title>
      <image:caption>We spent the first day at NeoCon focused on continuous learning and looking at where the design industry is headed. The panel discussion, IIDA Collective Design: The Future of Your Big Idea, provided an excellent framework for navigating growth and innovation. Thank you to the moderator Mark Bryan, IIDA, and panelists Adi Goodrich, Karli Slocum, and Carrie Buse for sharing their perspectives. A few key takeaways that resonated with our team: - Design for the problem first. Real innovation starts by focusing deeply on the core challenge rather than jumping straight to aesthetics. - Follow genuine curiosity. Approaching the subjects that truly interest you is what ultimately creates standout work. - Be open to the pivot. Embracing failure is simply part of the growth process. If you are unwilling to pivot from your original concept, you might miss the actual big idea. - Direction over absolute certainty. You do not need to be confident about every single variable. Success comes from knowing your path and where you are headed. We look forward to bringing these insights back into our ongoing projects at Design Seedling.</image:caption>
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    <lastmod>2026-06-12</lastmod>
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      <image:title>Blog - Founding Operations &amp;amp; UX Research Intern</image:title>
      <image:caption>We are thrilled to announce that Bell Guenther has joined us for the summer as our Founding Operations &amp; UX Research Intern. Bell joins us from the Rochester Institute of Technology (RIT), where she is studying Human-Centered Computing. This summer, Bell will help architect our digital infrastructure, execute our website launch, and configure the foundational research tools we need for our upcoming sprints. We are so excited to have Bell’s fresh perspective and technical expertise on board to help us lay this groundwork. Bell recently joined the Swedish HealthCare Academy for a healthcare innovation project focused on design thinking. (photo of Bell in Stockholm) Welcome to the team, Bell!</image:caption>
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    <lastmod>2026-05-28</lastmod>
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    <lastmod>2026-05-27</lastmod>
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